For those interested in the smart and witty discussion of economics (behavioral and otherwise) do yourself a favor and check out Jodi Begg’s Economists Do It With Models (the title says it all).
Beggs is a Ph.D. Candidate at Harvard and focuses on behavioral economics (incentives, generally). She has a great sense of humor and does a great job of relating the sometimes complex and arcane concepts of economics to the average reader through her humor. As she notes:
In a perfect world I would be some sort of odd hybrid of Steve Levitt (see Freakonomics), Demetri Martin (see here) and Jon Stewart (hopefully you don’t need any clarification on that one). Stated another way, I want to trick people into learning stuff and entertain them in the process.